Disney’s Mulan, the live-action version of the film will be available in September for $29.99. The film will debut on Disney+, Disney CEO Bob Chapek announced Tuesday.
‘Mulan’ will be starring Yifei Liu in the title role of the 1998 animated classic and will also be released theoretically in some markets, including Asia. Currently, Disney+ is not available in Asia.
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The live-action was scheduled to hit theaters this March but was postponed repeatedly due to the COVID-19 pandemic.
Chapek also noted that the Disney+ streaming service has seen a spike in subscribers thanks to the release of “Hamilton” and Beyonce’s “Black Is King.” Disney+ now has over 60.5 million subscribers.
How to watch ‘Mulan’ on Disney+
The movie will not be available similar to the rest of the content on Disney Plus to subscribers. Consumers in the US will have to pay an extra fee of $29.99 to rent the movie as well as the streaming service’s monthly subscription fee of $6.99. In areas where Disney Plus isn’t available, ‘Mulan’ will be playing in cinemas.
For now, Disney’s CEO Bob Chapek says “Mulan’s” big move isn’t reflective of a new business model for the company — even though it kind of is.
“We’re looking at ‘Mulan’ as a one-off as opposed to saying there’s some new business windowing model that we’re looking at,” Chapek said Tuesday on the company’s earnings call.
Disney’s decision to release ‘Mulan’ on the streaming service comes just days after AMC Theatres and Universal shocked investors when they announced that they had reached an agreement that would allow some movies to debut their film on home entertainment platforms within 17 days of their theoretical debut.