The company claims Epic is violating it App Store guidelines by using its own payment system. On Thursday, the developer implemented its own in-app payment system that removes Apple’s standard 30 percent fee.
Battle between Fortnite and Apple
Following the removal, Epic revealed a carefully calculated series of responses, including an antitrust lawsuit seeking to establish Apple’s App Store as a monopoly and a protest video that aired on YouTube and within Fortnite itself mocking the iPhone maker’s iconic “1984” ad and calling on gaming fans to #FreeFortnite by supporting its fight against Apple.
Apple plans to work with Epic to resolve issues
In a statement Apple said that it plans to work with Epic to “resolve these violations” but that it has no intention to create a “special arrangement” for the company. Here’s the company’s statement in full:
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Today, Epic Games took the unfortunate step of violating the App Store guidelines that are applied equally to every developer and designed to keep the store safe for our users. Apple kicks fortnite off app store
As a result, their Fortnite app has been removed from the store. Epic enabled a feature in its app which was not reviewed or approved by Apple, and they did so with the express intent of violating the App Store guidelines regarding in-app payments that apply to every developer who sells digital goods or services.
Epic has had apps on the App Store for a decade, and have benefited from the App Store ecosystem – including its tools, testing, and distribution that Apple provides to all developers. Epic agreed to the App Store terms and guidelines freely and we’re glad they’ve built such a successful business on the App Store.
The fact that their business interests now lead them to push for a special arrangement does not change the fact that these guidelines create a level playing field for all developers and make the store safe for all users. We will make every effort to work with Epic to resolve these violations so they can return Fortnite to the App Store.
Google also removes Fortnite from Play Store
Epic implemented its own payment system in the Android version of Fortnite as well, forcing Google to remove the game from the Play Store. Android users, however, can still download Fortnite using Epic’s own app launcher. Apple kicks fortnite off app store
“The open Android ecosystem lets developers distribute apps through multiple app stores. For game developers who choose to use the Play Store, we have consistent policies that are fair to developers and keep the store safe for users,” a Google spokesperson said.
“While Fortnite remains available on Android, we can no longer make it available on Play because it violates our policies. However, we welcome the opportunity to continue our discussions with Epic and bring Fortnite back to Google Play.”